Your privacy matters to us. This policy explains how Urbantex E4:14 collects, uses, protects, and shares your personal information across our website and services.
Effective Date25 October 2026
01
Introduction
Urbantex E4:14 ("we", "our", or "us") is committed to protecting and respecting your privacy. We operate as an on-the-ground fiduciary trade partner, bridging South African enterprises with Chinese industrial capability.
This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website at https://urbantexe414.co.za, use our services, or otherwise interact with us. It applies to all personal data processed in connection with our website and business operations.
We are registered and operate in both South Africa and China. As a South African entity, we are subject to the Protection of Personal Information Act (POPIA), 2013, and we align our practices with international data protection standards including the General Data Protection Regulation (GDPR) where applicable.
02
Information We Collect
We may collect the following categories of personal information:
Information You Provide
Full name and job title
Email address and telephone number
Company name and business details
Enquiry messages sent via our contact form
Any information shared during consultations
Automatically Collected Data
IP address and approximate geolocation
Browser type, version, and operating system
Pages visited, time spent, and navigation paths
Referring URL and search terms used
Device type and screen resolution
Cookies & Analytics
Session and persistent cookies
Google Analytics tracking data (GA4)
UTM campaign parameters
Interaction events (clicks, scrolls, form submissions)
03
How We Use Your Information
We process your personal information for the following purposes, each supported by a lawful basis under POPIA:
Purpose
Lawful Basis
Responding to enquiries submitted via our contact form
Consent / Legitimate interest
Providing sourcing, manufacturing, and trade services
Contract performance
Sending service-related communications
Legitimate interest
Improving our website, content, and user experience
Legitimate interest
Analysing website traffic and usage patterns
Legitimate interest
Complying with legal and regulatory obligations
Legal obligation
04
Cookies & Tracking Technologies
Our website uses cookies — small text files stored on your device — to enhance your browsing experience and help us understand how our site is used.
Cookie Type
Purpose
Duration
Essential
Required for basic site functionality (session management, form security)
Session
Analytics
Google Analytics 4 (GA4) — measures site traffic, page views, and user behaviour to help us improve our content
Up to 2 years
Marketing
UTM campaign parameters for measuring advertising effectiveness
Session
You can control cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or be notified before a cookie is set. Please note that disabling cookies may impact site functionality.
05
Third-Party Services
We use a limited number of third-party services to operate our website effectively:
Google Analytics 4 (GA4) — Web analytics service provided by Google LLC. GA4 uses cookies to collect anonymised data about how visitors interact with our site. Google's privacy policy: policies.google.com/privacy
Google Fonts — Typography service that loads typefaces (Cormorant Garamond & Montserrat) from Google's servers. Google Fonts privacy: developers.google.com/fonts/faq/privacy
Web Hosting (xneelo) — Our website is hosted by xneelo, a South African hosting provider. Data may be stored on servers within South Africa.
We do not sell, rent, or trade your personal information with third parties for their marketing purposes.
06
Data Sharing & Disclosure
We may share your personal information in the following limited circumstances:
Service delivery: With our on-the-ground team in China when you engage our sourcing, verification, or manufacturing services — strictly limited to what is necessary to fulfil your project requirements.
Legal compliance: When required by law, regulation, court order, or government request.
Business protection: To protect the rights, property, or safety of Urbantex E4:14, our clients, or others.
With your consent: In any other circumstances where you have given explicit prior consent.
07
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Specifically:
Contact form enquiries: Retained for up to 24 months after the last interaction, then securely deleted.
Client project data: Retained for the duration of the business relationship and up to 5 years thereafter for legal and compliance purposes.
Analytics data: Google Analytics data retention is set according to our GA4 configuration (default: 14 months).
Cookies: See the cookies table above for individual retention periods.
08
Data Security
We take the security of your personal information seriously and implement appropriate technical and organisational measures, including:
SSL/TLS encryption for all data transmitted between your browser and our website
Secure, access-controlled database storage
Password hashing using industry-standard algorithms (bcrypt)
Regular security reviews and software updates
Limited access — only authorised personnel can access personal data
While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
09
Your Rights
Under POPIA and applicable data protection laws, you have the right to:
⊕
Access
Request a copy of the personal information we hold about you.
⊕
Correction
Request correction of any inaccurate or incomplete personal information.
⊕
Deletion
Request deletion of your personal information, subject to legal retention requirements.
⊕
Objection
Object to the processing of your personal information for direct marketing.
⊕
Restriction
Request restriction of processing in certain circumstances.
⊕
Complaint
Lodge a complaint with the Information Regulator of South Africa.
To exercise any of these rights, please contact us using the details provided at the bottom of this page. We will respond to your request within 30 days, as required by POPIA.
10
International Data Transfers
Given the nature of our business — connecting South African enterprises with Chinese industrial capability — personal information may be transferred between South Africa and the People's Republic of China.
When transferring data internationally, we ensure that:
Adequate safeguards are in place to protect your data in line with POPIA requirements.
Data shared with our China-based team is limited to what is strictly necessary for service delivery.
Our team members are bound by confidentiality agreements.
We comply with all applicable cross-border data transfer regulations.
11
Children's Privacy
Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal data from a child, we will take steps to delete that information as soon as possible.
12
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Any material changes will be reflected on this page with an updated "Effective Date". We encourage you to review this policy periodically.
13
Contact Us
If you have any questions about this Privacy Policy, wish to exercise your data protection rights, or need to report a privacy concern, please contact us: